State of Industry AI and Crisis Communications
July 22, 2025 3:00 p.m. – 4:00 p.m. (Eastern Daylight Time)
In today’s fast-paced media landscape, AI is reshaping crisis communications—but are you prepared to navigate this evolving terrain? Join PRSA for an insightful and action-driven discussion on how artificial intelligence is transforming crisis response, media strategy and public perception.
Our expert panel features:
- Ryan McCormick, co-founder of Goldman & McCormick Public Relations, bringing decades of crisis PR experience.
- Dr. Lisa Du Bois Low, associate professor of practice at Texas Tech University, specializing in communications and generative AI.
- Nathaniel Cooke Jr., co-founder of CG Consulting Group, offering a strategic perspective on AI’s impact on reputation management.
Whether you're navigating an AI-driven crisis or leveraging technology for smarter PR strategies, this must-attend event will provide critical insights, real-world case studies, and future-proof tactics for PR professionals.
Presenters
Accreditation Information
Participants with the APR credential earn 0.5 CEUs for a webinar.Pricing
Entertainment and Sports Section members receive the Section pricing listed below.
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